By Gordon Beattie

GDPR has virtually killed off email marketing and elevated social media networking to new heights.

With heavy fines looming for those who spray unwanted emails to every Tom, Dick and Harry – social networking is the best way to stay in touch.

Growing a social media network is not much different from building a mailing list and, like email, you’ve got to keep sharing great material to keep your audience engaged.

Rest in peace email marketing – social media marketing is ten times more effective as a new business generator.