By Gordon Beattie

Each and every day, thousands of people are giving up typing searches into their mobile phones.

Instead, they are using voice commands to find the nearest Indian restaurant, supermarket or the best lawyer in town.

Voice already accounts for more than 20% of Google searches and every search made by voice means less people will find your website if it’s not voice optimised.

By 2020, 1.2 trillion internet searches a year will be conducted by voice. Can you turn your back on that opportunity?

What’s more, countless numbers are already ordering pizza, groceries and fashion on smart speakers like Alexa.

We’re heading to a future without screens and it’s the brands that embrace voice marketing now that will dominate tomorrow.

If you’re not up to speed with voice marketing, you can listen to our voice marketing podcast or if you email me, I’ll ping you a copy of our free guide.